Artificial intelligence is changing the job market, and for many people, that brings uncertainty. If you’ve been made redundant, are between jobs or are considering a career change, it’s understandable to be concerned about how AI might affect your future employment prospects.
But could AI actually create your next career opportunity?
In this video, Gary Mullan, CEO and co-founder of Prosperity Careers, explains why he believes people should embrace AI rather than fear it.
Drawing on recruitment trends in the United States and research from organisations including LinkedIn and McKinsey, Gary highlights the emergence of new AI-related roles across a wide range of industries.
And importantly, many of these opportunities don’t require a technical background.
AI Is Creating Jobs Beyond the Technology Sector
While AI engineers, consultants and strategists are among the emerging roles Gary discusses, opportunities are also developing in areas such as:
- AI-assisted marketing and content strategy
- Project management and business operations
- AI governance and data management
- Healthcare and change management
- AI design and implementation
For professionals with experience in marketing, management, operations or other business functions, learning to use AI tools could open doors to roles that barely existed a few years ago.
Why Now Could Be the Time to Develop Your AI Skills
Gary believes Ireland’s relatively slow adoption of AI presents an opportunity for jobseekers who are prepared to develop their skills ahead of the wider market.
His advice is practical: explore the different AI platforms, understand what each does well, recognise their limitations and start using them on real tasks.
Rather than seeing AI purely as a threat to existing jobs, consider how it could complement your experience and make you more valuable to prospective employers.
The message is clear: the people best positioned for tomorrow’s job market may not be those who can avoid AI, but those who understand how to use it.
Watch the video to hear Gary’s perspective on emerging AI career opportunities and how you can begin preparing for them today.





